If Sales Drops the Ball, Marketing Pays for It. Not Anymore.
WhatConverts follows every lead past the click, showing how calls get handled and whether they close. When a deal dies in the handoff, you can prove your marketing did its job, show exactly where the sales process broke down, and get the real problem fixed.
Trusted by 1000+ high-growth marketing agencies
You Get Blamed for a Gap You Can't See
Last month's campaign is a winner. Lead volume and quality are up, and the reports look great. But revenue hasn't budged, and your client blames your marketing. Without visibility beyond the click, you're stuck.
Track every phone call down to the exact campaign, keyword, and landing page that generated it.
Automatically qualify leads and prove ROI instantly.
Send real conversions back to Google Ads for smarter bidding.
From Black-Box Spend to 12% Sales Growth
Collideascope × $50M Home Improvement Retailer
A $50M home improvement retailer ran a steady Google Ads program, but no one could see which leads turned into sales. Their agency, Collideascope, couldn't show where revenue was getting stuck after a lead came in.
Collideascope gave each location its own call tracking, scored how leads were handled, and found the phones were understaffed during the highest-value hours.
SALES GROWTH
+12%
While competitors dropped 10%
OPPORTUNITY SURFACED DAILY
$15K
From properly handling sales calls
See What Happens After the Click
How leads get handled
Answer rates, response times, recordings, and AI call scoring show whether the leads you send get the attention they deserve — or slip away.
Where deals stall in the handoff
Quote and sales value by rep show which conversations turn into revenue, so you can pinpoint the gap and help the client close it.
Which marketing drives revenue
Every closed sale ties back to the campaign and keyword that drove it, so your reporting reflects what actually brought in revenue.
Connect Calls to Revenue in Minutes
Setup is quick and needs no custom code. Your leads, calls, and revenue line up in one place from the first click.
Connect your accounts
Set up call tracking and link your ad platforms in a few clicks. No coding, no IT ticket, no waiting.
Track every lead automatically
WhatConverts captures each call and form, records and transcribes it, and follows it through to the quote and the sale.
Show where revenue stalls
Pull the built-in reports, point to exactly where leads stall after the click, and show which campaigns turn into closed revenue.
Built for Businesses That Run on Calls
When most of your leads come in by phone, what happens after they call decides whether your marketing turns into revenue.
Prove the Value of Your Marketing
See exactly how leads are handled and closed, so a flat month never gets pinned on marketing again. Try WhatConverts and fix pipeline problems at the root.
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