Lead Qualification and Valuation
"WhatConverts was an important piece of the puzzle—not reporting on things clients don’t understand (clicks, impressions, CTR) and instead showing value based on dollars earned."
Gabriela Paiva - Digilatics
Prioritize Calls with Revenue Potential
Assign Dollar Values to Phone Conversations
See the money behind every call. Mark leads as quotable, add deal sizes, and track sales to turn vague marketing metrics into clear, dollar-driven ROI your clients can trust.
Categorize Calls Based on Quality
Not every ring means revenue. Automatically tag calls as leads, wrong numbers, or support requests. Spot which campaigns drive real conversations and which ones just create noise.
Automate Qualification with Custom Rules
Make “qualified” mean something. Set filters based on service, budget, or location. Automatically flag high-value leads and keep reporting sharp, consistent, and focused on what matters most.
Train Ad Algorithms with Automatic Optimizations
Feed your ad platforms smarter data. Send qualified leads and their values to Google, Meta, or Bing. Algorithms learn who’s most likely to buy, improving performance with every campaign.
Real Results from Real Marketers
WhatConverts made it easy for us to say to customers … ‘This is how much you got in dollar value.’”
Gabriela Paiva
Director of Marketing at Digilatics
