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Marketing and Sales Alignment: Bridging the Lead Handoff Gap

Learn how comprehensive lead tracking bridges the sales and marketing alignment gap by tracking PPC campaigns to actual revenue.
Best Call Tracking Software for Marketers and Agencies in 2025
Lead Tracking

Best Call Tracking Software for Marketers and Agencies in 2025

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Team Member Spotlight: Alyse Garcia—Dual Passion Dev & Dog-Smile Whisperer
Product Updates

Team Member Spotlight: Alyse Garcia—Dual Passion Dev & Dog-Smile Whisperer

Each month, we recognize one team member that's gone above and beyond their role. This month, our spotlight team member...

Revenue Attribution: How to Prove Your Marketing Pays for Itself
Lead Analytics

Revenue Attribution: How to Prove Your Marketing Pays for Itself

Learn how revenue attribution connects marketing spend to actual sales revenue, proving ROI and paying for itself through better campaign...

CallRail vs. WhatConverts: Four Big Differences
Lead Tracking

CallRail vs. WhatConverts: Four Big Differences

Compare CallRail vs. WhatConverts to see key differences in lead tracking, custom reporting, and marketing value insights for better ROI.

AI Sales Training: How Marketing Data Makes Sales More Effective
Lead Analytics

AI Sales Training: How Marketing Data Makes Sales More Effective

Discover how AI sales training powered by marketing data improves conversion rates with sales coaching that drives revenue growth.

Product Update: Marketing Spend + 3 New Reports (Channels, Keywords, Landing Pages)
Product Updates

Product Update: Marketing Spend + 3 New Reports (Channels, Keywords, Landing Pages)

Discover WhatConverts’ latest reporting updates—Marketing Spend, Channels, Keywords & Landing Pages—to prove ROI and cut wasted ad spend.

Introducing the Marketing Channels Report: See Which Channels Truly Drive Revenue
Product Updates

Introducing the Marketing Channels Report: See Which Channels Truly Drive Revenue

Discover how the Marketing Channels Report reveals which channels drive qualified leads, revenue, and ROI—so you can cut waste and...

Introducing the Keywords Report: Pinpoint the Searches That Drive Real Revenue
Product Updates

Introducing the Keywords Report: Pinpoint the Searches That Drive Real Revenue

The Keywords Report shows which searches drive real leads and revenue—so you can stop wasting budget and scale what works.

Introducing the Landing Pages Report: See Which Pages Turn Clicks Into Revenue
Product Updates

Introducing the Landing Pages Report: See Which Pages Turn Clicks Into Revenue

Discover which landing pages drive qualified leads and revenue with the WhatConverts Landing Pages Report—cut waste and scale what works.

Product Update: Automatically Track Marketing Spend in WhatConverts
Product Updates

Product Update: Automatically Track Marketing Spend in WhatConverts

Now you can automatically track ad spend from Google, Bing, and Facebook Ads in WhatConverts, giving you clear ROI insights...

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