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What Is Call Tracking & Why Do Marketers Need It?

What is call tracking? Call tracking lets you connect offline phone calls to the online marketing that generated them. Here's how it works.

9 Best Call Tracking Software of 2024 [Ranked & Scored]
Lead Tracking 9 Best Call Tracking Software of 2024 [Ranked & Scored]

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Field Mapping: How To Make Lead Management Even Easier
Lead Analytics Field Mapping: How To Make Lead Management Even Easier

Field mapping lets you organize and report on your lead data using custom fields collected from your online forms. Here's...

Did You Know – Tracking Offline Campaigns
Lead Tracking Did You Know – Tracking Offline Campaigns

If you're running offline campaigns alongside your online ones, you can track leads just as easily in WhatConverts. Here's how.

PPC for Lawyers: How to Boost Your ROI on Google Ads
Lead Tracking PPC for Lawyers: How to Boost Your ROI on Google Ads

PPC for lawyers can either be a massive success or an expensive waste of budget. Here's how to make sure...

Path to $1M MRR: Agency Shifts from Vendor to Partner w/ Advanced Reporting
Lead Analytics Path to $1M MRR: Agency Shifts from Vendor to Partner w/ Advanced Reporting

To truly stand out as a marketing agency, you need to be a partner, not a vendor. See how this...

Form Tracking: What Is It & Why Do Marketers Need It?
Lead Tracking Form Tracking: What Is It & Why Do Marketers Need It?

This guide explains form tracking, why it's important for marketers, and which tools you should use to get the most...

Tracking URLs: What They Are & How to Build Them
Lead Tracking Tracking URLs: What They Are & How to Build Them

This guide explains tracking URLs, why they’re important, how they work, and which tools you should use to create and...

Product Update: Meta Advanced Matching, Better Filtering, & Shopify App
Product Updates Product Update: Meta Advanced Matching, Better Filtering, & Shopify App

We're excited to announce three new WhatConverts features – Meta advanced matching, enhanced filtering, and the launch of our Shopify...

Marketing Touchpoints: What They Are & How to Optimize Them
Lead Tracking Marketing Touchpoints: What They Are & How to Optimize Them

Tracking and analyzing your marketing touchpoints lets you unlock countless opportunities to optimize. Here's how to do it.

Did You Know – Call Only/Call Extension Tracking
Lead Tracking Did You Know – Call Only/Call Extension Tracking

Want to see how your Call Only Ads and Call Extensions are performing? Here's how to use tracking numbers for...

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