WhatConverts Announced Google Data Studio Connectors

Capturing marketing data is step one in the journey towards marketing clarity.

Once you have data, you'll want to show it off, gain insights and communicate campaign results. That's why we're introducing WhatConverts Google Data Studio connectors. If you have a lot of marketing data, you need a reporting platform that can visualize, quantity and dig up insights.

WhatConverts provides a custom report builder that turns marketing and lead data into clear reports with actionable insights. It's powerful, but a shift has happened in the advertising and marketing world; with so many moving parts, data has exploded and companies need several tools to make sense of campaigns.

Enter, Google Data Studio. This tool allows marketers to visualize data from hundreds of data sources through easy to use connectors. WhatConverts now offers a Google Data Studio connector that allow users to incorporate WhatConverts data into Google Data Studio Reports.

Below is a simple summary report we've created as a template. However, all data available in WhatConverts is available in the Google Data Studio connectors. That means users can report any data from WhatConverts into Google Data Studio.

Google Data Studio Summary Report

Why Use Google Data Studio Connectors?

WhatConverts already integrates with several reporting platforms, including AgencyAnalytics, which we highly recommend.  Reporting software that's specifically built for agencies is easier to use, easier to implement and covers most marketing and search engine reporting needs.

Getting started with Google Data Studio is easy if you want a standard marketing report, but with increased customization comes increased complexity. There is a learning curve. It's not a huge hurdle, but does require a time commitment to understand and configure.

So, why use Google Data Studio for your reporting?

  1. Data Sources: This is a big one. Using Google Data Studio gives you access to hundreds of data sources that can be pulled in and configured. See Google Data Studio Partner Connectors
  2. Combine Data: Blend two data sources into one report. Create a report using both Google Ads and WhatConverts Data.
  3. Customization: There are endless options available to build reports from data sources, chart types, tables, etc.
  4. Templates: Use previously configured reports and plug-in your data. Google Data Studio Report Templates
  5. Shareability: If you use Google Drive, you'll love Google Data Studio. Reports are built as Google Drive docs with the same shareability.
  6. Google Compatibility: It's possible to use Google sheets as a data source.

Google Data Studio Sample Reports


Do You Use Google Data Studio Reports?

We would love to hear from you! Send us your creations, -- we want to see what you've been able to come up with.

Also, please send us feedback and recommendations regarding the WhatConverts Google Data Studio connector.


Michael Cooney
Michael Cooney

Michael Cooney is a co-founder of WhatConverts. He’s been solving everyday marketing mysteries for years! Connect with him on Twitter or via email at michael@whatconverts.com.

Request a Live Demo
Get a FREE presentation of WhatConverts

One of our marketing experts will give you a full presentation of how WhatConverts can help you grow your business.

Request a Live Demo
Whatconverts Features for your Business
Iframe Form Tracking in Google Analytics
Lead Tracking Iframe Form Tracking in Google Analytics

Tracking your iframe forms in Google Analytics is important to make sure that you are attributing your conversion goals correctly.

Easy Lead Export
Analytics & Insights Export Leads Instantly

Export all your leads in real time, right from the WhatConverts Dashboard.

Filter/Group by Source & Medium
Lead Management Filter/Group by Source & Medium

Filtering and grouping tools allow you to examine a subset of leads from specific campaigns, sources or marketing channels.

Recommended Help Topics
Help Document Google Analytics Integration

Last update on December 7, 2020

Help Document Google Tag Manager

Last update on December 7, 2020

Help Document Google Data Studio

Last update on December 30, 2020

Join 20,000+ other marketers and start getting marketing clarity

Subscribe to our newsletter and get proven marketing strategies for growing your business.

Suggested Blog Articles
Qualified Leads: The Key to More Effective Marketing
Advertising & Marketing Qualified Leads: The Key to More Effective Marketing

Last update on Jan 29, 2020

What is Google Analytics 4? Here's what you need to know
Advertising & Marketing What is Google Analytics 4? Here's what you need to know

Last update on Dec 18, 2020

How to Track Phone Calls in Google Analytics
Analytics & Reporting How to Track Phone Calls in Google Analytics

Last update on Mar 11, 2016

ready to get marketing clarity?

Grow your business with WhatConverts

14 days free trial Easy setup Dedicated support