G2 Spring 2024 Reports: WhatConverts Now a Top Attribution Solution

It’s that time again—G2 just released their quarterly reports on 145,000+ different software solutions.

And yet again, WhatConverts continues to rise through the ranks.

A few exciting highlights:

• WhatConverts moved from “High Performer” to “Leader in Inbound Call Tracking”
• We earned the #1 ranking in 18 categories and 48 badges to boot
• Users now consider WhatConverts to be one of the highest-ranking attribution tools on the market

Where Our Rankings Come From

The largest and most trusted software review source, G2 lets users rank products and features, compare competitors, and more. A whopping 80 million people use it each year.

Plus all reviews are vetted by G2 staff for:

• Authenticity
• Relevance
• Lack of Bias
• Originality

That’s why all data in this article only comes from verified WhatConverts users.

If you want to learn more about how G2 gets these scores, check out the resources below:

• Community Guidelines
• G2 Research Scoring Methodologies

WhatConverts: Ranked #1 in 18 Attribution & Call Tracking Categories

One of the most exciting insights to come out of this quarter’s reports is that users are increasingly thinking of WhatConverts as attribution software.

Of the 18 categories we ranked #1 in, 8 of those were for attribution, including:

• #1 in Results Index for Attribution
• #1 in Relationship Index for Attribution
• #1 in Usability Index for Attribution
• #1 in Implementation Index for Attribution

We also earned the top score for inbound call tracking categories like:

• Momentum Grid Report for Inbound Call Tracking
• Usability Index for Inbound Call Tracking
• Results Index for Inbound Call Tracking
• Relationship Index for Inbound Call Tracking

On top of that, WhatConverts ranked in the top three positions in 29 categories (including Usability, Results, and Relationship for Marketing Analytics).

Why the Change?

As more marketers expand how they use WhatConverts, they’re realizing something very important—WhatConverts does so much more than call tracking.

• ROI attribution
• Google Ads performance enhancement
• All-in-one lead management
• Custom report building
• Marketing automation

These are the real differentiators our customers say make us stand out.

Sure, we do call tracking (and we do it well). But it’s just one piece of a much larger feature set.

And this quarter’s G2 reviews show more and more marketers are beginning to understand that.

WhatConverts Spring 2024 Review Scores

Spring also saw a record number of WhatConverts reviews come in, bringing our overall scores to the following:

• Ease of Setup: 9.2/10
• Quality of Support: 9.8/10
• Dynamic Number Insertion: 9.5/10
• ROI Tracking: 9.2/10
• Advanced Reporting: 9.2/10
• Call Recording: 9.6/10
• Product Direction: 9.6/10
• Performance & Reliability: 9.4/10

A few other scores worth mentioning outside of core categories include—Call Data (9.5/10), “Has the product been a good partner?” (9.7/10), and Privacy/Security/Compliance (9.4/10).

Wrapping Up

Customer feedback has always been an essential part of the WhatConverts product direction. It’s why we’d like to extend a special “thank you” to every user who took the time to leave a G2 review.

For any users who haven’t left a review already, you can do so here.

We look forward to growing from your feedback and earning even better scores next quarter!

Want to see why 35,000+ marketers love WhatConverts? Start your 14-day free trial today.