
Amanda Pell
Content Marketing Manager at WhatConverts
2 years at WhatConverts
Amanda is a writer and content strategist who built her career writing on campaigns for brands like Nature Valley, Disney, and the NFL. When she's not knee-deep in research, you'll likely find her hiking with her dog or with her nose in a good book.
Latest Articles

Lead Analytics
WhatConverts and CallRail's AI Call Analysis Features, Compared
WhatConverts and CallRail both offer AI call analysis. Here's a full rundown of each platform's AI features and what they...

Lead Tracking
How to: Track Leads from AI Platforms
Learn how to track leads from AI platforms and see which ones send real customers and revenue.

Lead Analytics
Every WhatConverts AI Feature, Explained
WhatConverts's AI Lead Analysis is available for call leads on all plans, while custom insights and automations are available on...
All Articles by Amanda
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Why Roofing PPC Benchmarks Break Down Without Lead Quality Data
Lead Analytics · Feb 5, 2026 -
PPC Costs Are Rising—And That Makes Every Dollar More Fragile
Lead Analytics · Feb 4, 2026 -
Why Your "Aggressive" 2026 Growth Target Is Probably Too Conservative
Lead Tracking · Feb 3, 2026 -
The Time-of-Day Pattern Costing You 30% of Your Budget
Lead Analytics · Feb 3, 2026 -
How to: Connect Your Booked Appointments Straight to Your Ad Spend
Integrations · Jan 30, 2026 -
AI Ads Are Coming—And PPC Attribution Just Got Harder
Marketing · Jan 29, 2026 -
37% of Consumers Start Searches with AI Instead of Google. Here's What You Need to Adapt
Lead Tracking · Jan 28, 2026 -
Your Chatbot Is Stealing Credit From Your Best Campaign
Lead Tracking · Jan 27, 2026 -
The Geographic Gold Mine Hidden in Your "(not set)" Data
Jan 26, 2026 -
How to: Identify Your Client’s Best Sales Reps
Marketing · Jan 23, 2026
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