Analytics & Reporting Articles

Marketers are asking, what can you learn from attribution reports? Find out how attribution can improve your marketing strategy.

Content marketing reporting should be tied to leads and revenue. Read our latest post to learn how to tie content...

Marketing attribution tools have a direct impact on your company's bottom line. Use them to see which marketing channels deliver...

Want to see more conversion when you look at your landing page analytics? You'll have to incorporate certain elements into...

You can get more organic leads by paying close attention to which keywords are driving conversion on your site. Here's...

In this post, we discuss what differentiates WhatConverts (our call tracking software) from CallRail and CallTrackingMetrics.

The more money you're spending on digital marketing, the more important it is that you have accurate marketing attribution software...

To measure marketing effectiveness in 2021, you must ditch the vanity metrics and focus on leads. It's easier than you...

Looking for an alternative to CallTrackingMetrics? In this post, we’ll list 4 other call tracking solutions that you should take...

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