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Are You Prepared for Recession-Era Marketing?
The agencies that survive will be the ones that help clients make more money on leaner budgets.
Industry News
Half of Marketers Predict Proving ROI Will Be a Struggle in 2026
44% of agency marketers say "proving ROI beyond vanity metrics" will be a top three challenge in 2026.
Lead Tracking
Ready or Not: Third-Party Cookie Deprecation Is Here
Third-party cookie deprecation is coming to Chrome. Learn why this change could impact your marketing data—and how to future-proof your...
![[Marketing Pulse] Lawsuit Claims Google Stole Content & Data to Train AI](https://www.whatconverts.com/wp-content/uploads/2023/07/jul-17-whatconverts-marketing-pulse-linkedin-1024x535.jpg)
Industry News
[Marketing Pulse] Lawsuit Claims Google Stole Content & Data to Train AI
A new lawsuit alleges Google stole content from millions of users in order to train its artificial intelligence systems.
![[Marketing Pulse] New Poll Finds Majority of Marketers Struggling with GA4 Implementation](https://www.whatconverts.com/wp-content/uploads/2023/07/jul-3-whatconverts-marketing-pulse-linkedin-1024x535.jpg)
Industry News
[Marketing Pulse] New Poll Finds Majority of Marketers Struggling with GA4 Implementation
According to a recent poll, most marketers struggle to switch to GA4 with 54.1% of marketers still learning how to...
![[Marketing Pulse] Looker Studio Gets Much-Needed GA4 Rescue with 170 New Fields](https://www.whatconverts.com/wp-content/uploads/2023/06/jun-23-whatconverts-software-linkedin-1024x535.jpg)
Industry News
[Marketing Pulse] Looker Studio Gets Much-Needed GA4 Rescue with 170 New Fields
A recent update to Looker Studio adds 170 new field options for reporting, giving marketers more access to essential marketing...
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