Caldera Forms is a WordPress based form tool that allows you to build drag-and-drop forms quickly. With included conditional logic, calculation fields, multi-part forms, file uploads and column layouts, Caldera Forms is a powerful, but easy to use form building plugin.

WhatConverts tracks Caldera Forms to show and track marketing data of a user that fills out and submits a form on your site.

Tracking Caldera Forms Integration in WhatConverts:

  • Instant form tracking.
  • Tracking in Google Analytics and AdWords; sending conversions back into AdWords account to get the most accurate Cost Per Acquisition (CPA).
  • Complete Form Capture; get all the information from your forms to follow up all in your WhatConverts dashboard.
  • Selective Form Tracking; only track the forms you want.

With WhatConverts your phone calls, form submissions and web chats can all be seen in one place. You get that information and more all directly in your WhatConverts dashboard and you can view and know what marketing brought them to you and view appointments as well as chat transcripts and call recordings.

WhatConverts answers your conversion questions including:

  • What marketing inspired a customer to reach out?
  • Are the leads coming into my business leading to sales?
  • When a customer fills out a form or calls, is that a “good” lead?

With WhatConverts, you have the tools to see what marketing converts, whether they make an appointment, call, chat or fill out a simple contact form; we track those touch-points back to the marketing responsible, giving you the complete marketing picture.

Don't miss a beat with your lead tracking. Sign up with WhatConverts today for a 14 Day Free Trial and get marketing clarity.

To read more about tracking Caldera Forms and WhatConverts click here.

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Selective Form Tracking
Lead Tracking Selective Form Tracking

WhatConverts allows you to pick and choose which forms you would like to track on your site.

Iframe Form Tracking in Google Analytics
Lead Tracking Iframe Form Tracking in Google Analytics

Tracking your iframe forms in Google Analytics is important to make sure that you are attributing your conversion goals correctly.

HIPAA Compliant Form Tracking
Lead Tracking HIPAA Compliant Form Tracking

Keep ePHI info secure and only give access to people who are authorized to view it.

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