CRM Tools Aren’t Just for Sales: Why Marketers Need CRMs Too
Jan. 2020
Consider, for a moment, how your business uses its Customer Relationship Management (CRM) system. At many businesses that have CRM…
WhatConverts CCPA Compliance: All You Need to Know
Jan. 2020
In
The CCPA (also known AB 375) is the California Consumer Privacy Act. As of January 1st, CCPA compliance is essential…
5 Reasons to Change The Way You Think About Marketing Reports
Dec. 2019
Throughout my 20 year journey as a marketer, I’ve tried to find the perfect way to figure out what marketing…
How Astro Pak Went Above and Beyond Call Tracking Tools
Dec. 2019
This is the story of how WhatConverts gave a company the power of marketing clarity. It’s the story of a…
Try Our New and Improved AgencyAnalytics Integration
Dec. 2019
In
AgencyAnalytics and WhatConverts have doubled down on their platform integrations, giving users the ability to now add dozens of new…
How to Stop Robocalls with Call Tracking Software
Dec. 2019
Why figure out how to stop robocalls? It’s easy; they make everyone’s job harder. They make support teams’ jobs harder….
From Marketing Chaos to Marketing Clarity – Part II
Nov. 2019
Welcome to Part II of our series on turning marketing chaos into marketing clarity. In Part I, we identified the…
WhatConverts Announces Google Data Studio Connectors
Nov. 2019
In
Capturing marketing data is step one in the journey towards marketing clarity. Once you have data, you’ll want to show…
Call Tracking Software: When You Realize It Isn’t Enough
Nov. 2019
For every spectacular innovation that happens in 2019, there is a piece of existing technology that becomes a commodity. Call…
The Benefits of Bad Leads: Why Lead Qualification Matters
Nov. 2019
This is a special guest article from Akilan S, Product Marketer at Zoho CRM. There is an old Russian proverb…
From Marketing Chaos to Marketing Clarity – Part I
Oct. 2019
Business owners, agencies and clients all face the same problem with marketing: How do you know if it’s working? On…
