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Chat Tracking in Google Analytics

You’re driving traffic to your site and you have chats happening, with WhatConverts, you can track where the users came from and what page they began the chat on, but you can also track that chat event in Google Analytics to get a full picture of your clients’ conversion funnels.

Creating a Chat as a Conversion Goal allows marketers to view full marketing data with their goal completions.

Chat Event in Analytics

In your Google Analytics account, you will see these events come through under “Behavior” and “Events”. To read more about setting up and tracking your Chat events and Goals, visit LiveChat Inc. Integration and Setting up Tracking in Google Analytics.

With WhatConverts your phone calls, form submissions, web chats and ecommerce transactions can all be seen in one place. You get that information directly in your WhatConverts dashboard so you can view and know what marketing brought them to you and lead data such as marketing data, lead page, landing page, form details, call details, chat transcripts and call recordings.

WhatConverts answers your conversion questions including:

  • What marketing inspired a customer to reach out?
  • Are the leads coming into my business leading to sales?
  • When a customer fills out a form or calls, is that a “good” lead?

With WhatConverts, you have the tools to see what marketing converts, whether they call, chat or fill out a form; we can track those touchpoints back to the marketing responsible, giving you the complete marketing picture.

Don’t miss a beat with your lead tracking. Sign up with WhatConverts today for a 14 Day Free Trial and know What Marketing Converts.