This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Using Google Ads for lead generation requires marketers to use different strategies than non-lead gen businesses. Here are the top...

We're excited to announce three new WhatConverts features – Meta advanced matching, enhanced filtering, and the launch of our Shopify...

WhatConverts makes it easy to track events like button clicks, email signups, link interactions and more with Custom Event Tracking.

Understanding where spam/duplicate leads are coming from lets clever marketers spot optimization opportunities. Here's how to do it.

This guide explains form tracking, why it's important for marketers, and which tools you should use to get the most...

As Google Ads becomes more automated, what can marketers do to optimize their ad spend? Train the algorithm on better...

Call Greetings and Call Whispers let you enhance your Call Flows with both internal and external facing voice recordings. Here's...

Tracking and analyzing your marketing touchpoints lets you unlock countless opportunities to optimize. Here's how to do it.

Marketing agencies need to know the usage costs of lead tracking for clients on an account-by-account basis. Here's how to...