Half of Marketers Predict Proving ROI Will Be a Struggle in 2026

Best Call Tracking Software for Marketers and Agencies in 2025
This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Team Member Spotlight: Trey Flint—Answering His "Call of Duty"
Each month, we recognize one team member that's gone above and beyond their role. This month, our spotlight team member...

Get Lightning-Fast Marketing Insights with Quick Reports – Did You Know?
Get instant marketing insights with the Quick Report. Track leads, analyze performance, and optimize campaigns effortlessly and efficiently.

How to Set Up Google Ads Offline Conversion Tracking
The disconnect between online clicks and offline sales is costing you money. Luckily, Google Ads offline conversion tracking is possible—here's...

Product Update: Import Data with Endpoints
Introducing Endpoints: a powerful new way to send lead data to WhatConverts. Whether you need to upload CSV files or...

9 Best Marketing Reporting Software for Agencies in 2025 (In-Depth Look)
We discuss the 9 best marketing agency reporting tools & software that allow you to send clients lead-driven, easy-to-understand reports...

How to Track the Digital Customer Journey – Did You Know
Learn how to track the digital customer journey and unlock actionable insights to refine your marketing strategy with lead tracking...

How to Maximize ROI with Google Smart Bidding
Learn how to optimize Google smart bidding by feeding it quality lead data that helps target high-value conversions instead of...

How to Measure Marketing Effectiveness in 2025
To measure marketing effectiveness in 2025, you have to ditch the vanity metrics and focus on leads. It's easier than...

Attribution Models in WhatConverts – Did You Know?
Explore the benefits of switching attribution models to improve marketing performance. Discover how the right model can provide clearer insights...
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