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Marketing and Sales Alignment: Bridging the Lead Handoff Gap

Learn how comprehensive lead tracking bridges the sales and marketing alignment gap by tracking PPC campaigns to actual revenue.
Best Call Tracking Software for Marketers and Agencies in 2025
Lead Tracking

Best Call Tracking Software for Marketers and Agencies in 2025

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Build Trust & Transparency with Clients Using Lead Manager
Lead Tracking

Build Trust & Transparency with Clients Using Lead Manager

We will show you how one of the core pillars of WhatConverts—the Lead Manager—gives you the power to prove your...

Meet Wyatt, The WhatConverts Lion
Product Updates

Meet Wyatt, The WhatConverts Lion

We’re proud to introduce what we think is the perfect embodiment of our mission—to prove and grow the business value...

PPC vs. SEO: Pros, Cons and When to Use Each
Marketing

PPC vs. SEO: Pros, Cons and When to Use Each

At WhatConverts, we’re huge fans of PPC. And SEO is another one of our favorites. But the truth is, every...

3 Ways Your PPC Campaigns Positively Impact Your SEO
Marketing

3 Ways Your PPC Campaigns Positively Impact Your SEO

In this article, we look at three ways running PPC ads benefits your SEO—from active strategies you can use to...

The Triple T of Search Marketing: Why Search is so Powerful
Marketing

The Triple T of Search Marketing: Why Search is so Powerful

What makes paid search marketing so powerful is that you can target your audience at the time they need your...

How SOC 2 Type 2 Compliance at WhatConverts Keeps Your Data Secure
Product Updates

How SOC 2 Type 2 Compliance at WhatConverts Keeps Your Data Secure

At WhatConverts, we know data security is at the top of your clients’ minds. It’s why we’re proud to announce...

HubSpot Marketing Hub vs. WhatConverts: Which is best for your business?
Marketing

HubSpot Marketing Hub vs. WhatConverts: Which is best for your business?

In this article, we’ll provide you with a detailed comparison of HubSpot Marketing Hub and WhatConverts, including their features, main...

How to choose the best lead tracking software: Marketing vs Sales
Lead Tracking

How to choose the best lead tracking software: Marketing vs Sales

In this article, we will break down the differences between lead tracking software for marketing and lead tracking software for...

Terms of Use Update
Product Updates

Terms of Use Update

The updates to the terms will take effect on November 30, 2022. If you continue to use our products, services, and website...

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