74% of Ad Spend Is Digital. "Winging It" Is No Longer a Strategy.
Best Call Tracking Software for Marketers and Agencies in 2025
This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...
Did You Know – User Roles & Permissions
WhatConverts makes it easy to give (and restrict) access to certain users based on their role. Here's how to set...
Product Update: Enhanced Conversions + Shopify Plugin
We're excited to announce two new WhatConverts features – Enhanced Conversions support and a brand new Shopify plugin. Here's how...
Dynamic Number Insertion (DNI): What It Is & Why You Need It
Dynamic Number Insertion (DNI) is a must for marketers, as it links offline calls to online sources. Learn how it...
Did You Know – Spam Challenge
The built-in Spam Challenge inside WhatConverts makes it easy to block spam calls without annoying your clients and their customers.
First Touch Attribution vs Last Touch: Which One Is Best?
First touch or last touch attribution? Discover how each model tracks leads differently and why successful marketers often use both.
Did You Know – Lead Scoring
Lead Scoring lets you see which leads are worth engaging with. Combine it with Lead Intelligence to save a massive...
7 Effective Backlink-Building Strategies for Your Clients & Agency
Backlink building is one of the most effective SEO strategies for marketing agencies. Here are 7 methods to grow your...
How to Build Trust with Bad News: 5 Client Retention Strategies
Bad news is inevitable. But you can use these 5 client retention strategies to turn tough conversations into trust-building wins.
Did You Know – Dimension Grouping
Dimension Grouping lets you "chunk" information together for clearer, more customized reporting. Here's how it's done.
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