How to: Improve Call Handling with Zero Extra Training

Did You Know? – Multi-Ring
With a multi-ring system, you can ensure every important call gets answered, even when individual team members are away from...

What Is a Good ROAS in 2025? (Benchmarking + Statistics)
What counts as a "good" ROAS in 2025, and how can you help your business see better returns? Uncover the...

What Is Marketing Attribution & Which Models Are Best?
In this guide, we look at why marketing attribution is essential for proving the value of your marketing and uncovering...

A Marketer's Guide to First-Party vs. Third-Party Cookies
From a marketing perspective, this guide takes you through the core differences between first and third-party cookies and how they're...

Did You Know – Call Greetings & Whispers
Call Greetings and Call Whispers let you enhance your Call Flows with both internal and external facing voice recordings. Here's...

Did You Know – Post-Call Lead Qualification
WhatConverts makes it easy to create a post-call qualification process so you get the data you need to make better...

Value-Based Bidding for Lead Gen: 5 High ROI Strategies
Google Ads Value based bidding lets you focus quality, not quantity. Here are 5 strategies to help lead gen businesses...

The Anatomy of a Successful Home Service Marketing Campaign
How can home service businesses get attract customers? This guide to home service marketing breaks down the steps from start...

Did You Know – User Roles & Permissions
WhatConverts makes it easy to give (and restrict) access to certain users based on their role. Here's how to set...

7 Effective Backlink-Building Strategies for Your Clients & Agency
Backlink building is one of the most effective SEO strategies for marketing agencies. Here are 7 methods to grow your...
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