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Identifying and Prioritizing High-Intent Buying Signals

Learn how identifying buying signals transforms lead quality and marketing ROI. Stop chasing volume and start targeting high-intent prospects ready to buy.
Spotting SEO Opportunity from PPC Success: PPC vs. SEO Gap Analysis Playbook
Marketing

Spotting SEO Opportunity from PPC Success: PPC vs. SEO Gap Analysis Playbook

What's the best way to get your PPC and SEO working together? By using the Gap Analysis strategy. Here's how...

Do PPC Marketers Need Conversation Intelligence or Lead Intelligence?
Marketing

Do PPC Marketers Need Conversation Intelligence or Lead Intelligence?

Conversation Intelligence and Lead Intelligence may sound similar, but they're quite different. So which is right for PPC marketers?

[News] How the Google Ads Update to Transparency Center Affects Marketers
Marketing

[News] How the Google Ads Update to Transparency Center Affects Marketers

A new Google Ads update to the Transparency Center is giving users access to advertiser information. Here's how that affects...

Marketers: How to Adapt to Google Ads Automation & AI
Marketing

Marketers: How to Adapt to Google Ads Automation & AI

The shift to Google Ads automation and AI is real. And it's more than automated bidding. Here's what the automation...

PPC vs. SEO: Pros, Cons and When to Use Each
Marketing

PPC vs. SEO: Pros, Cons and When to Use Each

At WhatConverts, we’re huge fans of PPC. And SEO is another one of our favorites. But the truth is, every...

3 Ways Your PPC Campaigns Positively Impact Your SEO
Marketing

3 Ways Your PPC Campaigns Positively Impact Your SEO

In this article, we look at three ways running PPC ads benefits your SEO—from active strategies you can use to...

The Triple T of Search Marketing: Why Search is so Powerful
Marketing

The Triple T of Search Marketing: Why Search is so Powerful

What makes paid search marketing so powerful is that you can target your audience at the time they need your...

HubSpot Marketing Hub vs. WhatConverts: Which is best for your business?
Marketing

HubSpot Marketing Hub vs. WhatConverts: Which is best for your business?

In this article, we’ll provide you with a detailed comparison of HubSpot Marketing Hub and WhatConverts, including their features, main...

9 of the Best Marketing Dashboard Tools for Agencies
Marketing

9 of the Best Marketing Dashboard Tools for Agencies

The best marketing dashboard tools can help facilitate a better relationship between the agency and the client. Those tools can...

Introducing the New WhatConverts Dashboard
Marketing

Introducing the New WhatConverts Dashboard

The new WhatConverts Dashboard is now available to all users. Learn more about all the new layout, additional features and...

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