Featured Article

How to Prove the Traffic You're Driving Is Qualified

Organic traffic might be anonymous, but organic leads can be tracked, qualified, and proven. Here's how to do it.
Best Call Tracking Software for Marketers and Agencies in 2026
Lead Tracking

Best Call Tracking Software for Marketers and Agencies in 2026

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

How to: Stop Your CRM From Stealing Marketing Credit
Lead Tracking

How to: Stop Your CRM From Stealing Marketing Credit

When the CRM attributes 80% of closed revenue to sales touchpoints, marketing's contribution disappears from the conversation.

Team Member Spotlight: Juan Sanchez—Racing-Game Master, Client Success Driver
Product Updates

Team Member Spotlight: Juan Sanchez—Racing-Game Master, Client Success Driver

Each month, we recognize one team member that's gone above and beyond their role. This month, our spotlight team member...

Google Business Profile Suspended: How to Fix (and Prevent) It
Marketing

Google Business Profile Suspended: How to Fix (and Prevent) It

A Google Business Profile suspension is a revenue emergency. Here's how to fix it ASAP—or make sure it doesn't happen...

Law Firms' #1 Traditional Channel Produces Zero Trackable Data (Here's the Fix)
Industry News

Law Firms' #1 Traditional Channel Produces Zero Trackable Data (Here's the Fix)

It’s in everyone’s best interest—the PPC marketers, the event marketers, and the law firm itself—to have event leads tracked back...

When Your Whole Team Changes and No One Knows How Anything Is Tracked
Lead Tracking

When Your Whole Team Changes and No One Knows How Anything Is Tracked

The system shouldn't depend on the team. The team should depend on the system.

How to Get Your Business on Apple Maps (And Actually Use It as a Lead Source)

How to Get Your Business on Apple Maps (And Actually Use It as a Lead Source)

Learn how to get your business listed and optimized on Apple Maps and how to make sure every lead that...

How to: Diagnose Spam Issues in Under 5 Minutes
Lead Analytics

How to: Diagnose Spam Issues in Under 5 Minutes

"Wrong service" leads aren't eligible for an LSA credit. So it's up to you to filter them out before they...

The Blog Post That Generated a Lead Six Months After It Was Published
Lead Tracking

The Blog Post That Generated a Lead Six Months After It Was Published

High-intent service leads don't materialize out of nowhere. They follow a path, and sometimes it’s a long one.

Why Personal Injury PPC Attracts the Most Expensive Junk Leads in Legal
Industry News

Why Personal Injury PPC Attracts the Most Expensive Junk Leads in Legal

Personal injury law attracts opportunists, and those opportunists are driving up CPCs. Here's how to optimize around them.

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