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Learn how to conduct effective competitive PPC analysis in 6 steps. Identify winning competitor strategies and optimize your campaigns for...
Google Ads Optimization: Capacity-Based Ad Spend – Did You Know?
Maximize ROI with capacity-based Google Ads optimization. Tailor ad spend to match service capacity using WhatConverts' powerful tools.
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Each month, we recognize one team member that's gone above and beyond their role. This month, our spotlight team member...
Best Practices to Track Leads for Service Business Marketing
Learn 5 proven methods to track leads effectively and boost ROI for your service business. Discover insights, tools, and tips...
What is GCLID? A Complete Guide to Google Click IDs
Learn what GCLID is, how it works with Google Ads tags to track conversions, and how to use this data...
Google Ads Conversion Statuses – Did You Know?
WhatConverts lets you see which conversions are sent back to Google Ads. Plus learn how to track, troubleshoot, and manage...
Product Update: Spain Tracking Numbers Now Available!
Spain call tracking is here! 200+ area codes, easy setup, and tailored pricing. Start tracking calls in Spain with WhatConverts...
7 Digital Marketing Myths Clients Often Believe (And How to Set the Record Straight)
Managing client questions can be tough. Here are some useful ‘template’ responses next time you’re challenged on a digital marketing...
The Death of the Keyword? Navigating the New Era of Data-Driven Marketing
Shift from keywords to AI-driven marketing! Learn how behavioral data and WhatConverts can elevate your campaigns beyond search terms.
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