How to: Move From "Vendor" to "Partner" with Operational Data
Best Call Tracking Software for Marketers and Agencies in 2025
This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...
Customer Reporting Trends: How to Use Value-Based Metrics
Agencies have struggled with customer reporting for too long. It's time to show reports that prove the true value of...
7 Tips for Setting Your Client's Marketing Budget
WhatConverts can give you the data you need to set your client's CPC and SEO marketing budget. Read on to...
Agency Pricing: How to Show Value When Clients Can't Make Sales
Your agency pricing should reflect the value you deliver to clients. How can you calculate that value when clients aren't...
How to Measure Lead Generation Metrics with WhatConverts
WhatConverts can help you figure out how to measure lead generation metrics by tracking qualified leads instead of conversions.
Atomic Marketing Boosts PPC Conversions by 40% with WhatConverts and Google Smart Bidding
WhatConverts allows Atomic Marketing to leverage Google Smart bidding to its full potential by providing Google with more accurate data.
Survey: 43% of Agencies Struggle to Show Value of Marketing
WhatConverts surveyed digital marketing agencies to find out how software can help marketers achieve their goals. Read on to see...
What Can You Learn from Attribution Reports?
Marketers are asking, what can you learn from attribution reports? Find out how attribution can improve your marketing strategy.
PPC Call Tracking: The Key to Google Ads ROI
Optimize your Google Ads based on real leads, not clicks. In 2022, PPC call tracking can help you identify the...
An Alternative to Tracking Conversions in Google Analytics
Tracking conversions in Google Analytics only reveals part of the marketing story. If you want the full picture, use this...
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