The Low-Risk "Trial Campaign" Strategy for Winning Over Clients
Best Call Tracking Software for Marketers and Agencies in 2026
This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...
G2 Summer Reports 2023: WhatConverts vs. CallRail, CallTrackingMetrics, & Invoca
We're proud to announce that WhatConverts earned top reviews in our category according to the G2 Summer 2023 Reports reviews.
Apple Stripping Tracking from URLs—What It Means for Campaign Tracking
Apple's plan to strip tracking from URLs for users in Private Browsing Mode has some marketers spooked. Here's why you...
![[Marketing Pulse] Looker Studio Gets Much-Needed GA4 Rescue with 170 New Fields](https://www.whatconverts.com/wp-content/uploads/2023/06/jun-23-whatconverts-software-linkedin-1024x535.jpg)
[Marketing Pulse] Looker Studio Gets Much-Needed GA4 Rescue with 170 New Fields
A recent update to Looker Studio adds 170 new field options for reporting, giving marketers more access to essential marketing...
How to Optimize Google Ads Automated Bidding for Better Results
Google Ads automated bidding can work wonders for your marketing—but only if you optimize it strategically. Here's how to do...
![[News] How the Google Ads Update to Transparency Center Affects Marketers](https://www.whatconverts.com/wp-content/uploads/2023/06/Google-Ads-1024x717.jpg)
[News] How the Google Ads Update to Transparency Center Affects Marketers
A new Google Ads update to the Transparency Center is giving users access to advertiser information. Here's how that affects...
How to Calculate Marketing ROI (Return on Investment)
Marketing ROI is short for marketing return on investment, a vital metric for showing marketing effectiveness. Here's how to calculate...
Marketers: How to Adapt to Google Ads Automation & AI
The shift to Google Ads automation and AI is real. And it's more than automated bidding. Here's what the automation...
Organic Leads From PPC? A Secret Insight to Bonus Leads
Attention performance marketers! Your PPC ads are bringing in organic leads. And with the right tools, these Bonus Leads can...
Lead Intelligence: The Smarter Way to Score, Qualify, and Value Your Leads
Lead Intelligence is an exciting new feature in WhatConverts to automatically score, qualify, and value your leads. Here’s why it’s...
Get the latest from WhatConverts
Monthly marketing advice, delivered straight to your inbox.
