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The Low-Risk "Trial Campaign" Strategy for Winning Over Clients

No amount of arguing will convince a client to take a risk they don’t want to take. Instead, you need to lower the stakes.
Best Call Tracking Software for Marketers and Agencies in 2026
Lead Tracking

Best Call Tracking Software for Marketers and Agencies in 2026

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Why CRMs Can't Answer Marketing Questions
Lead Tracking

Why CRMs Can't Answer Marketing Questions

Customer relationship management tools (CRMs) are built for sales, but aren't great at answering questions important to marketers like you....

Product Update: Smarter Voicemail Call Flows & Higher-Level Scheduled Reporting
Product Updates

Product Update: Smarter Voicemail Call Flows & Higher-Level Scheduled Reporting

April was another busy month for WhatConverts improvements. Here are two brand new features sure to make proving & growing...

Build Trust & Transparency with Clients Using Lead Manager
Lead Tracking

Build Trust & Transparency with Clients Using Lead Manager

We will show you how one of the core pillars of WhatConverts—the Lead Manager—gives you the power to prove your...

Meet Wyatt, The WhatConverts Lion
Product Updates

Meet Wyatt, The WhatConverts Lion

We’re proud to introduce what we think is the perfect embodiment of our mission—to prove and grow the business value...

PPC vs. SEO: Pros, Cons and When to Use Each
Marketing

PPC vs. SEO: Pros, Cons and When to Use Each

At WhatConverts, we’re huge fans of PPC. And SEO is another one of our favorites. But the truth is, every...

3 Ways Your PPC Campaigns Positively Impact Your SEO
Marketing

3 Ways Your PPC Campaigns Positively Impact Your SEO

In this article, we look at three ways running PPC ads benefits your SEO—from active strategies you can use to...

The Triple T of Search Marketing: Why Search is so Powerful
Marketing

The Triple T of Search Marketing: Why Search is so Powerful

What makes paid search marketing so powerful is that you can target your audience at the time they need your...

How SOC 2 Type 2 Compliance at WhatConverts Keeps Your Data Secure
Product Updates

How SOC 2 Type 2 Compliance at WhatConverts Keeps Your Data Secure

At WhatConverts, we know data security is at the top of your clients’ minds. It’s why we’re proud to announce...

HubSpot Marketing Hub vs. WhatConverts: Which is best for your business?
Marketing

HubSpot Marketing Hub vs. WhatConverts: Which is best for your business?

In this article, we’ll provide you with a detailed comparison of HubSpot Marketing Hub and WhatConverts, including their features, main...

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