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Tracking URLs: What They Are & How to Build Them

This guide explains tracking URLs, why they’re important, how they work, and which tools you should use to create and monitor them.

9 Best Call Tracking Software of 2024 [Ranked & Scored]
Lead Tracking 9 Best Call Tracking Software of 2024 [Ranked & Scored]

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Guest Post: Time to Invest in These 4 eCommerce Tools
Lead Tracking Guest Post: Time to Invest in These 4 eCommerce Tools

In this post, we'll pick out the most significant investments you can make to grow your eCommerce business.

WhatConverts CCPA Compliance: All You Need to Know
Lead Tracking WhatConverts CCPA Compliance: All You Need to Know

The CCPA (also known AB 375) is the California Consumer Privacy Act. As of January 1st, CCPA compliance is essential...

How Astro Pak Went Above and Beyond Call Tracking Tools
Lead Tracking How Astro Pak Went Above and Beyond Call Tracking Tools

This is the story of how WhatConverts gave a company the power of marketing clarity. It’s the story of a...

How to Stop Robocalls with Call Tracking Software
Lead Tracking How to Stop Robocalls with Call Tracking Software

Why figure out how to stop robocalls? It's easy; they make everyone’s job harder. They make support teams’ jobs harder....

Call Tracking Software: When You Realize It Isn't Enough
Lead Tracking Call Tracking Software: When You Realize It Isn't Enough

For every spectacular innovation that happens in 2019, there is a piece of existing technology that becomes a commodity. Call...

The Benefits of Bad Leads: Why Lead Qualification Matters
Lead Tracking The Benefits of Bad Leads: Why Lead Qualification Matters

There is an old Russian proverb that says, "If you chase two rabbits, you'll catch neither." This might as well...

How to Measure Marketing Effectiveness in 2020
Lead Tracking How to Measure Marketing Effectiveness in 2020

Every business owner wants to know what marketing works, but most barely have time to create marketing campaigns, let alone...

5 Reasons You Need Call Tracking Metrics in 2020
Lead Tracking 5 Reasons You Need Call Tracking Metrics in 2020

Marketers spend too much time trying to answer one simple question; what marketing converts? Of course, that simple question is...

Recommended Best Practice for Call Tracking
Lead Tracking Recommended Best Practice for Call Tracking

After managing call tracking and lead capture for over 10,000 websites across an amplitude of verticals, we have pinpointed the...

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