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52% Say PPC Is Harder Now, but Only 8% Are Fixing the Problem

Without proper tracking, "loss of control" is just a symptom. The actual disease is measurement failure.
Best Call Tracking Software for Marketers and Agencies in 2025
Lead Tracking

Best Call Tracking Software for Marketers and Agencies in 2025

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Did You Know – Accounts Usage Overview
Lead Tracking

Did You Know – Accounts Usage Overview

Marketing agencies need to know the usage costs of lead tracking for clients on an account-by-account basis. Here's how to...

Did You Know – Exclude Values in Lead Manager
Lead Tracking

Did You Know – Exclude Values in Lead Manager

Filtering leads inside Lead Manager is a snap. But did you know you can also exclude values from showing up...

How to Use Lead Attribution to Amplify Your Law Firm Marketing
Lead Tracking

How to Use Lead Attribution to Amplify Your Law Firm Marketing

Lead attribution is the secret to more strategic (and impactful) law firm marketing. Here's how it can help your firm...

Did You Know – Automatically Qualify/Add Data From a Call Flow
Lead Tracking

Did You Know – Automatically Qualify/Add Data From a Call Flow

Call Flows are great for automating your workload. You can even add data to your leads based on how they...

Did You Know – Lead Details
Lead Tracking

Did You Know – Lead Details

The Lead Details view lets you see valuable information like customer journey, lead score, custom fields, and more. Here's how...

Using ClickCease with Google Ads – Did You Know?
Lead Tracking

Using ClickCease with Google Ads – Did You Know?

ClickCease blocks bad clicks from draining your Google Ads Budget. Plus, setting it up for WhatConverts is simple.

What Is Call Tracking and Why Do Marketers Need It?
Lead Tracking

What Is Call Tracking and Why Do Marketers Need It?

Marketing call tracking lets you connect offline phone calls to the online channels that generated them. Here's how it works.

Dynamic Number Insertion (DNI): What It Is & Why You Need It
Lead Tracking

Dynamic Number Insertion (DNI): What It Is & Why You Need It

Dynamic Number Insertion (DNI) is a must for marketers, as it links offline calls to online sources. Learn how it...

Did You Know – Spam Challenge
Lead Tracking

Did You Know – Spam Challenge

The built-in Spam Challenge inside WhatConverts makes it easy to block spam calls without annoying your clients and their customers.

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