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What Is a Good ROAS in 2025? (Benchmarking + Statistics)

What counts as a "good" ROAS in 2025, and how can you help your business see better returns? Uncover the latest stats and strategies.
WhatConverts API is Live, Connecting Your Data
Marketing

WhatConverts API is Live, Connecting Your Data

Every business uses many software tools to make their business better, and there isn't one software that does it all...

Call Tracking Isn't a Burning Pain, And It Should Be.
Marketing

Call Tracking Isn't a Burning Pain, And It Should Be.

I spent a couple of days in San Francisco with tech entrepreneurs and marketers. I've become a little obsessed with...

Reporting and Lead Management Just Got Better!
Marketing

Reporting and Lead Management Just Got Better!

Your feedback as a customer helps us decide what new features WhatConverts needs. Our mission is to give you the complete...

What Marketing Channels Deliver Your Best Leads?
Marketing

What Marketing Channels Deliver Your Best Leads?

Whether you're carrying out marketing for yourself or for clients, the leads that you generate are an important indicator of...

Not All Leads are Equal, Improving Lead Qualification
Marketing

Not All Leads are Equal, Improving Lead Qualification

Today, it's easier than ever to track phone calls and form submissions as conversions. It's also easy to show these...

WhatConverts Challenges Spam Calls
Marketing

WhatConverts Challenges Spam Calls

Here at WhatConverts we take spam calls very seriously. We know nothing is more frustrating than picking up the phone...

Introducing Pay As You Go Call Tracking
Marketing

Introducing Pay As You Go Call Tracking

We love customer feedback, each piece helps us make WhatConverts better. Pricing feedback has been great and we found that...

Easy Keyword Level Call Tracking
Marketing

Easy Keyword Level Call Tracking

Keyword data is important for reaching targeted users. In the past keyword data was lost when a user made a...

Simple ValueTrack Setup for Adwords Tracking
Marketing

Simple ValueTrack Setup for Adwords Tracking

Back in 2011, Google began removing search query information from a users search. This means that keyword data was no...

Why Call Tracking is Crucial for Marketing
Marketing

Why Call Tracking is Crucial for Marketing

Earlier this year I went paintballing with my son and a couple of his friends, I had the bruises for...

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