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Did You Know – View Duplicate/Spam Leads

Understanding where spam/duplicate leads are coming from lets clever marketers spot optimization opportunities. Here's how to do it.

5 Best Phonexa Alternatives (In-Depth Look)
Lead Analytics 5 Best Phonexa Alternatives (In-Depth Look)

Looking for a Phonexa alternative? Compare the best call tracking alternatives and see what makes them different. We discuss how...

Identifying Buyer Intent Keywords for PPC (what you need to do)
Lead Analytics Identifying Buyer Intent Keywords for PPC (what you need to do)

Want to learn how to find your most valuable buyer intent keywords for PPC? We go through four strategies to...

Attribution Models in Marketing: Why It's Valuable and How to Measure
Lead Analytics Attribution Models in Marketing: Why It's Valuable and How to Measure

Attribution models are used to measure the impact of marketing campaigns on sales. This article will explain what they are...

How to Capture and Use Your Buyer Intent Data to Improve Marketing Campaigns
Lead Analytics How to Capture and Use Your Buyer Intent Data to Improve Marketing Campaigns

Your captured buyer intent data is invaluable to show money invested in marketing channels is working. WhatConverts helps agencies realize...

5 Metrics Clients Want in a Marketing KPI Dashboard
Lead Analytics 5 Metrics Clients Want in a Marketing KPI Dashboard

Your marketing KPI dashboard should show the metrics that clients care about. Here are five metrics PPC and SEO marketers...

6 Digital Marketing Report Template Ideas for Agencies
Lead Analytics 6 Digital Marketing Report Template Ideas for Agencies

Do your client's read your marketing reports? Here are six ideas for a digital marketing report template that clients will...

What is Cost Per Lead and Why Should You Care?
Lead Analytics What is Cost Per Lead and Why Should You Care?

Cost per lead is one of the most important marketing metrics out there. Learn how to calculate CPL and adjust...

7 Reasons Agencies Use Google Ads Optimization Software
Lead Analytics 7 Reasons Agencies Use Google Ads Optimization Software

See a video showing how one marketing agency uses WhatConverts Google Ads optimization software for their clients.

Are Google Ads Worth It?
Lead Analytics Are Google Ads Worth It?

PPC ads are getting more expensive, and you might find yourself asking, are Google Ads worth it? WhatConverts can tell...

Customer Reporting Trends: How to Use Value-Based Metrics
Lead Analytics Customer Reporting Trends: How to Use Value-Based Metrics

Agencies have struggled with customer reporting for too long. It's time to show reports that prove the true value of...

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