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Want to learn how to find your most valuable buyer intent keywords for PPC? We go through four strategies to...
Attribution Models in Marketing: Why It's Valuable and How to Measure
Attribution models are used to measure the impact of marketing campaigns on sales. This article will explain what they are...
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Discover what lead sources are, why they are essential, which of them work best for small businesses, and how you...
How to Capture and Use Your Buyer Intent Data to Improve Marketing Campaigns
Your captured buyer intent data is invaluable to show money invested in marketing channels is working. WhatConverts helps agencies realize...
9 of the Best Marketing Dashboard Tools for Agencies
The best marketing dashboard tools can help facilitate a better relationship between the agency and the client. Those tools can...
5 Metrics Clients Want in a Marketing KPI Dashboard
Your marketing KPI dashboard should show the metrics that clients care about. Here are five metrics PPC and SEO marketers...
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