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Why You're Spending a Fortune on Junk Clicks (and How to Fix It)

You're paying the same price for garbage as you are for gold. Here's how to see which clicks are worth the cost—before your campaign bleeds...
Best Call Tracking Software for Marketers and Agencies in 2025
Lead Tracking

Best Call Tracking Software for Marketers and Agencies in 2025

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Build Trust & Transparency with Clients Using Lead Manager
Lead Tracking

Build Trust & Transparency with Clients Using Lead Manager

We will show you how one of the core pillars of WhatConverts—the Lead Manager—gives you the power to prove your...

How to choose the best lead tracking software: Marketing vs Sales
Lead Tracking

How to choose the best lead tracking software: Marketing vs Sales

In this article, we will break down the differences between lead tracking software for marketing and lead tracking software for...

How to Track Phone Calls in Google Analytics 4 with WhatConverts
Lead Tracking

How to Track Phone Calls in Google Analytics 4 with WhatConverts

What’s the most effective way to track phone calls inside Google Analytics 4? This post will answer that question in...

3 Best Lead Sources for Small Businesses
Lead Tracking

3 Best Lead Sources for Small Businesses

Discover what lead sources are, why they are essential, which of them work best for small businesses, and how you...

PPC Call Tracking: The Key to Google Ads ROI
Lead Tracking

PPC Call Tracking: The Key to Google Ads ROI

Optimize your Google Ads based on real leads, not clicks. In 2022, PPC call tracking can help you identify the...

An Alternative to Tracking Conversions in Google Analytics
Lead Tracking

An Alternative to Tracking Conversions in Google Analytics

Tracking conversions in Google Analytics only reveals part of the marketing story. If you want the full picture, use this...

The 4 Best Ways to Track Forms in 2022
Lead Tracking

The 4 Best Ways to Track Forms in 2022

There's an easier way to track forms alongside all of your other conversions, and it doesn't involve complicated script or...

3 Best Marchex Alternatives: An In-Depth Look
Lead Tracking

3 Best Marchex Alternatives: An In-Depth Look

We'll discuss the key factors you should look for in a Marchex alternative, and how WhatConverts (our call tracking software)...

Best Call Tracking Software for Facebook Ads (Factors to Consider)
Lead Tracking

Best Call Tracking Software for Facebook Ads (Factors to Consider)

In this post, we discuss 3 important factors to consider when choosing a call tracking software for FB Ads (and...

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