If Your Client Asks "Which Calls Turned Into Revenue," Can You Answer?

Monthly Summary Report Update
We may have cracked the code on marketing reports that your clients will actually read! Finally, your clients are reading...

Multi-Touch Attribution: Models, Benefits & Best Practices
Learn what multi-touch attribution is, how it works, and why it’s essential for tracking true marketing ROI across every channel...

PPC Marketing Spend Optimization: 7 Best Practices to Maximize ROI and Minimize Waste
Learn 7 expert-backed PPC marketing spend optimization strategies to maximize ROI, avoid budget pitfalls, and drive high-quality leads for your...

Attribution Modeling: A Human's Guide to Complex Data
Confused by attribution modeling? Learn which model best fits your business needs and how to track true marketing ROI with...

6 of the Best Marketing Attribution Tools in 2025
Marketing attribution tools have a direct impact on your company's bottom line. Use them to see which marketing channels deliver...

Using Content Marketing Reporting to Prove ROI in 2025
Content marketing reporting should be tied to leads and revenue. Read our latest post to learn how to tie content...

How to Qualify a Lead Over the Phone and Automate the Process
Learn how to qualify a lead over the phone with real-time and post-call strategies. Boost conversions, automate processes, and close...

6 Digital Marketing Report Template Ideas to Win Clients Over
These six digital marketing report template ideas will help you transform your reporting to showcase real ROI and win your...

Speed Up Qualifying Inbound Leads with Topic Detection – Did You Know?
Discover how topic detection helps qualify inbound leads by analyzing conversations and intent. Boost lead quality and conversions with smarter...
Organic Leads: How to Track and Optimize Your SEO ROI
Discover proven strategies to generate high-quality organic leads through keyword research, testing, and tracking, and transform your organic search from...
Get the latest from WhatConverts
Monthly marketing advice, delivered straight to your inbox.