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How Roofers Should Budget for Growth (and Still Turn a Profit)

Spend too little and the phone stops ringing. Spend too much and every job feels like you’re working for free.
5 Issues to Solve with Conversion Rate Optimization Tools
Marketing

5 Issues to Solve with Conversion Rate Optimization Tools

A better conversion rate means a more efficient marketing system. In this post, a special CEO guest writer reveals everything...

Should Your Business Use Local or Toll Free Numbers?
Marketing

Should Your Business Use Local or Toll Free Numbers?

In this post, we reveal the advantages and disadvantages of using local or toll free business numbers.

Guest post: Tips and tricks for effective lead management
Marketing

Guest post: Tips and tricks for effective lead management

We asked the lead-tracking experts from Paperform to reveal their best practices for moving leads through the sales funnel.

Product Update: The Magic of Smart Call Routing
Marketing

Product Update: The Magic of Smart Call Routing

Send incoming calls to the right person every time, with Smart Call Routing from WhatConverts.

Guest Post: The Misunderstood Art of Inbound Marketing
Marketing

Guest Post: The Misunderstood Art of Inbound Marketing

The two terms inbound marketing and outbound marketing are used commonly throughout the marketing world, but there seems to be...

Product Update: Assign Users Roles and Permissions
Marketing

Product Update: Assign Users Roles and Permissions

WhatConverts lets you capture every lead along with valuable information about the lead. Many people need this information; yourself, your...

6 Marketing Report Templates You'll Actually Use
Marketing

6 Marketing Report Templates You'll Actually Use

Gathering a ton of marketing data is great, but it only impacts your business if you can put it in...

3 Digital Marketing Tools That Will Make Your Job Easier
Marketing

3 Digital Marketing Tools That Will Make Your Job Easier

You're here because you want to be a better, more efficient marketer. Self-improvement is admirable, especially when self-improvement also helps...

Qualified Leads: The Key to More Effective Marketing
Marketing

Qualified Leads: The Key to More Effective Marketing

You don’t mix oil and water, or orange juice and toothpaste. The same goes for mixing qualified leads and bad...

CRM Tools Aren't Just for Sales: Why Marketers Need CRMs Too
Marketing

CRM Tools Aren't Just for Sales: Why Marketers Need CRMs Too

Consider, for a moment, how your business uses its Customer Relationship Management (CRM) system. At many businesses that have CRM...

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