Custom Fields - Overview

Custom Fields covers how to capture additional lead details beyond the standard fields in WhatConverts.

In this section, you’ll learn how custom fields adapt WhatConverts to your business.

Why It Matters

Custom data improves insight. These articles help you:

• Add and manage custom fields
• Organize lead data
• Use custom fields in reports and automation

Articles in This Section

• What are Custom Fields?
• Add a Custom Field
• Use Custom Fields
• Organize the Lead Manager with Custom Fields
• Use Custom Fields in Reports
• Import Custom Fields with the Lead Import Tool
• Build Lead Intelligence Rules with Custom Fields