Browse Help Center
Browse Help Center
Join 20,000+ other marketers and start getting marketing clarity

Subscribe to our newsletter and get proven marketing strategies for growing your business.

Related Integrations
Forms, Chat and Text Olark

Last update on April 16, 2020

Olark
Forms, Chat and Text Livechat

Last update on May 5, 2020

Livechat
Forms, Chat and Text Intercom

Last update on April 16, 2020

Intercom
Help Center Integrations

Pure Chat Integration


Pure Chat is a live chat software designed for small to mid-sized teamsthat helps to generate more leads and drive sales.

    Note: If you haven’t added your WhatConverts tracking code to your website, add your tracking script. If you are using the WhatConverts WordPress Plugin, you will want to deactivate the plugin and place your WhatConverts Tracking Code above your Pure Chat Install Code.

1Where your Pure Chat Widget is installed on your page, add the following code directly above your installation code:

<script type="text/javascript">
var source_data = oqhaqzwnbjgcpycneryg('wc_client');
</script>

Place the following code directly below your installation code:

<script>
purechatApi.on('chatbox:ready', function () {
     purechatApi.set('visitor.company', source_data);     
});
</script>

2Log into Pure Chat. In the left-side navigation, click on “Websites“. Where your Pure Chat box is On, click “Customize“.

Customize Pure Chat Widget

Select “Chat“. Under the Start Chat menu, Uncheck the Other box. Click “Save“.

Chatbox settings for Purechat

3Go to Zapier and click “Make a Zap“. Search for and select “Pure Chat as your Trigger App. Click “Finished Chat” under Choose Trigger Event. Click “Continue“. Select or add your Pure Chat account and continue. Select the Chat Box from the drop down and continue.

In an incognito window, go to the website Pure Chat installation is installed on, but add the following to the end of your URL:

?utm_source=PureChatTestSource&utm_medium=PureChatTestMedium&utm_keyword=PureChatTestKeyword&utm_content=PureChatTestContent&utm_campaign=PureChatTestCampaign&gclid=TestGclid&msclkid=TestMSClkID&force_utm=true&wc_clear=true

Start and end a chat.

Go back to Zapier, click “Test & Review” on your Pure Chat step. Select the “Finished” chat.

Select a finished chat

4Click “Do This…” and select “Formatter by Zapier” as a new step. Select “Text” as your Action Event. Select “Split Text” under Transform. Under Values click the “Insert a Field” and select “Company from Step 1.

Select Company from Step 1

Under Separator type + and under Segment Index select “All (as Separate Fields)” from the drop-down.

Zapier selections

Click “Test & Continue“.

7Click the “+“. Add an additional “Formatter by ZapierAction Step. Select “Text” as your Action Event. Under Transform, select “URL Decode” and click “Insert a Field” locate and select the Landing Page URL from Step 3 of your Zap. In the example below, it is “Output Item 13” from the Values drop-down.

Decode URL for PureChat
Click “Continue“. Review the data and click “Test and Continue“.

8Click the “+” to add an Action Step and select “WhatConverts” as your Action App. Select “Create Lead” then click “Continue“. Select your WhatConverts account to integrate with Pure chat.

    Note: If you have not set up a WhatConverts account in Zapier, you can follow the detailed instructions in Connecting to Zapier.

Set up your Customize Lead Template as follows:

    Lead Type: Chat
    Profile: Your WhatConverts Profile
    Referrer Source: Zap step 3 – Output Item 1
    Referrer Medium: Zap step 3 – Output Item 3
    Referrer Campaign: Zap step 3 – Output Item 5
    Referrer Content: Zap step 3 – Output Item 7
    Referrer Keyword: Zap step 3 – Output Item 9
    IP Address: Zap step 1 – IP Address
    Gclid: Zap step 3 – Output Item 11
    Msclkid: Zap step 3 – Output Item 17
    Lead Page: Zap step 1 – Website
    Landing Page: Zap step 4 – Output Item 13

Add the following field under Additional Fields:

    Email Address: Zap step 1 – Email
    Name: Zap step 1 – Name
    Chat Log URL: Zap step 1 – View Transcript URL

Pure Chat full lead setup

Click “Continue“. Click “Test & Continue to send a test to WhatConverts. When the test is successful, you can name your Zap and turn your Zap “on“.

9Go to WhatConverts. Select your profile and click “Dashboard“. Find your new Chat Lead and click “View Details“. You can now see your chat leads importing from Pure Chat.

Was this page helpful?
👍Yes
👎No
Request a Live Demo
Get a FREE presentation of WhatConverts

One of our marketing experts will give you a full presentation of how WhatConverts can help you grow your business.

Request a Live Demo
Whatconverts Features for your Business
Chat Tracking in Google Analytics
Lead Tracking Chat Tracking in Google Analytics

Automatically send chat events to Google Analytics to define conversion funnels.

Web Chat Lead Reporting
Lead Tracking Web Chat Lead Reporting

Automatically track visitors back to the marketing source, medium, campaign, ad and keyword.

Full Chat Transcripts
Lead Tracking Full Chat Transcripts

See the full chat transcript alongside lead details, instantly.

Chat Tickets Captured
Lead Tracking Chat Tickets Captured

We capture the full chat ticket information and store the lead with its marketing data.

Join 20,000+ other marketers and start getting marketing clarity

Subscribe to our newsletter and get proven marketing strategies for growing your business.

Related Integrations
Forms, Chat and Text Livechat

Last update on May 5, 2020

Livechat
Forms, Chat and Text JivoChat

Last update on April 16, 2020

JivoChat
Forms, Chat and Text Olark

Last update on April 16, 2020

Olark
ready to get marketing clarity?

Grow your business with WhatConverts

14 days free trial Easy setup Dedicated support