ClickCease What are Call Flows? - Help Center - WhatConverts

What are Call Flows?

Who has access to this feature?

Available on: Pro and Elite Plans

Access level: All Users

Call Flows are automated call routing systems that control how incoming calls are handled in WhatConverts. They let you design custom paths, like sending calls to specific users, rotating between agents, or adding menu options, so every lead reaches the right person or department instantly.

Why Use Call Flows?

Without Call Flows, all your calls go to a single number or team, which can lead to missed opportunities and longer response times. Call Flows solve this by automating and organizing how calls are routed through your business.

Using Call Flows, you can:

  • Direct calls automatically to the right person or team based on your rules.
  • Distribute calls evenly using Round Robin or Multi-Ring routing.
  • Add menu options (IVRs) so callers can choose their destination (e.g., “Press 1 for Sales”).
  • Add a schedule to route calls based on the time of day or day of the week.
  • Enhance customer experience by reducing missed calls and connecting leads faster.

Examples of How Businesses Use Call Flows

Call Flows can fit any business that handles inbound calls. Here are a few common examples:

  • Service businesses: Route calls based on service area (e.g., “Press 1 for North Location, Press 2 for South Location”).
  • Agencies: Automatically send client calls to the right sales or account manager.
  • Multi-location franchises: Forward calls to the nearest store or available agent.
  • After-hours routing: Use a schedule step to send calls to voicemail or an answering service when your office is closed.

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