View Your Event Leads

Once you've set up Event Tracking, you can view all captured events in the Lead Manager. Reviewing your Event leads helps you understand which marketing sources drive user actions like button clicks, downloads, or custom interactions on your website.

View Event Leads in the Lead Manager

To view your Event leads

  1. Access the Lead Manager.
  2. You'll see the Lead Manager displaying all tracked leads across your profiles.
  3. Filter by lead type to view only Event submissions
    • Locate the "Type" column.
    • Click the filter and select "Custom Event".
  4. View Your Event Leads

  5. Click any lead row to open the Lead Details page and view the complete event information, user data, and marketing source attribution.

Tip: You can view leads at the Master Account, Account, or Profile level. Make sure you select the correct level before opening the Lead Manager so you only see the leads for that level.

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