Marketing Channels Report

The Marketing Channels Report provides a Daily, Weekly, or Monthly overview of which traffic sources generate your most valuable leads, giving you a quick view of your top-performing channels. These metrics include top channels by lead type or status, lead values, marketing spend analysis, cost per lead, channel trends over time, and a detailed summary table with your top 10 channels.

The report is accessible at the Master Account, Account, and Profile levels. You can access it by clicking on Reports > Marketing Channels at the top of your page.
Screenshot of the WhatConverts application showing the entire Marketing Channel report with all 6 visualizations
Tip: To view the Marketing Spend and Cost per Lead sections, connect your Google Ads, Bing Ads, or Facebook Ads accounts through Reports > Marketing Spend. Manual marketing expenses you add will be attributed to their corresponding traffic sources.

If you have any questions, please contact WhatConverts Support or email support@whatconverts.com.

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