ClickCease What is the Insightly Integration? - Help Center - WhatConverts

What is the Insightly Integration?

Who has access to this feature?

Available on: All Plans

Access level: All Users

The Insightly integration allows you to sync lead data and sales information between WhatConverts and Insightly, enabling you to track which marketing efforts generate leads and revenue while keeping your CRM updated with fresh contacts.

Why Use the Insightly Integration?

By integrating Insightly with WhatConverts, you can maintain a complete view of your customer journey from initial marketing contact through closed sales. This integration helps you understand which marketing channels generate the most valuable customers and ensures your sales team has immediate access to new leads from your marketing efforts.

This integration enables you to:

  • Send new lead data from WhatConverts to Insightly as contacts automatically
  • Keep your sales team updated with fresh leads without manual data entry
  • Send opportunity values and sales data from Insightly back to WhatConverts
  • Track complete revenue attribution to understand which marketing sources generate the most sales
  • Store WhatConverts Lead IDs in Insightly custom fields for seamless data updates

Examples of How Businesses Use the Insightly Integration

  • Agencies sync opportunity values and closed sales from Insightly back to WhatConverts to prove client ROI and show which campaigns generate real revenue.
  • Business owners connect Insightly sales outcomes with marketing data in WhatConverts to understand true revenue attribution and invest more in what works.
  • Marketers use Insightly opportunity and sales data in WhatConverts to identify the channels, campaigns, and keywords that drive the highest-value customers.

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