Add Your Tracking Script Using the Google Tag Manager

Adding your tracking script using Google Tag Manager (GTM) is one of the easiest ways to enable lead tracking on your website. GTM lets you manage and deploy the WhatConverts tracking script without editing your website code directly.

To learn more about the tracking script, see What is the WhatConverts Tracking Script?

Add the Tracking Script

To add your tracking script using Google Tag Manager:

1. Log in to your WhatConverts account.
2. Go to the Tracking tab and select "Tracking Code".
3. Under the Standard HTML Code section, copy the highlighted part of the tracking code.



4. Log in to your Google Tag Manager account.
5. Select the container for your website.
6. In the left-hand menu, click "Tags", then click "New".
7. Under Tag Configuration, select "Custom HTML".



8. Paste your WhatConverts tracking script into the HTML field.



9. Under Triggering, select "All Pages" so the tag fires on every page.
10. Click "Save" and name your tag.
11. In the top-right corner, click "Submit", then "Publish" to make your changes live.

Related Topics

• What is the WhatConverts Tracking Script?
• Add Your Tracking Script Manually
• Add Your Tracking Script Using the WordPress Plugin