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    Help Center Integrations Webhooks

    Custom Event


    This is an example data format for a new custom event that is received and a POST request as JSON sent to your Webhook URL.

    {
      "trigger": "new",
      "lead_id": 153928,
      "user_id": "51497-af17340d-62b8-3044-423f-3dc754e621c2",
      "lead_type": "Custom Event",
      "lead_status": "Unique",
      "date_created": "2016-02-01T14:09:01Z",
      "quotable": "Not Set",
      "quote_value": null,
      "sales_value": 50,
      "spotted_keywords": "buy,quote",
      "lead_score": 50,
      "lead_state": "Completed",
      "profile": "My Profile",
      "profile_id": 51497,
      "account": "My Account",
      "account_id": 27313,
      "lead_url": "https://www.whatconverts.com/contact",
      "landing_url": "https://www.whatconverts.com/",
      "operating_system": "iOS 12",
      "browser": "Chrome Mobile 71",
      "device_type": "Smartphone",
      "device_make": "Apple iPhone",
      "event_category": "Lead",
      "event_action": "New Signup",
      "event_label": "Click",
      "additional_fields": {
        "full_name": "John Doe",
        "email_address": "hello@whatconverts.com"
      },
      "lead_source": "google",
      "lead_medium": "cpc",
      "lead_campaign": "lead generation",
      "lead_content": "new ad",
      "lead_keyword": "generating leads",
      "ip_address": "107.210.21.188",
      "notes": "This is a new lead!",
      "contact_name": "Jeremy Helms",
      "contact_company_name": "Call Tracking Company",
      "contact_email_address": "hello@whatconverts.com",
      "contact_phone_number": "+17044695324",
      "email_address": "hello@whatconverts.com",
      "phone_number": "+17044695324",
      "field_mappings": {
        "Company Name": "Call Tracking Company",
        "Contact Person": "Jeremy Helms",
        "Email": "hello@whatconverts.com",
        "Phone Number": "(704) 469-5324"
      },
      "gclid": "CLibmtmqpNICFcSfGwodQbUAvg",
      "msclkid": "25d83debf85f146b8f1d66a754c6a56c",
      "unbounce_page_id": "f8e32bbc-e1a1-2c5b-b4d3-c6289c8e33b",
      "unbounce_variant_id": "b",
      "unbounce_visitor_id": "107.210.21.1881565955056416071",
      "salesforce_user_id": "15228103840",
      "roistat_visit_id": "wqeOuWjfeIUQdd122casdLK",
      "hubspot_visitor_id": "5a72d290d2d21865a693f14bcf710fed",
      "facebook_browser_id": "fb.1.1621529626600.927228660",
      "facebook_click_id": "fb.1.1621529626598.IwAR1yDeb6_5RRDGD3fTthh9cPoaqhLYYyDFLN-LolvQwaMAPMhGRljDj-POc",
      "google_analytics_client_id": "1017418163.1594157791",
      "vwo_account_id": "512835",
      "vwo_experiment_id": "2",
      "vwo_variant_id": "2",
      "vwo_user_id": "D4A14C3EFD6DB2A51749E1A931BE96B44",
      "duplicate": false,
      "spam": false
    }
    

    For additional information on setting up webhooks see Webhooks.

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    Whatconverts Features for your Business
    Email Notification Qualification
    Lead Management Email Notification Qualification

    Within the email, simply click “Yes” or “No” to answer whether or not the lead is quotable.

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    Find specific leads in seconds. Search by phone number or area code and identify contact information.

    HIPAA Compliant Form Tracking
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    Keep ePHI info secure and only give access to people who are authorized to view it.

    Export Current Data Set
    Lead Management Export Current Data Set

    Simply download only the visible columns you have pulled up in your dashboard.

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    Subscribe to our newsletter and get proven marketing strategies for growing your business.

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