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Help Center Integrations Bing Ads Integration Tracking Bing & Yahoo Ads

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Help Center ▸ Integrations ▸ Bing Ads Integration

Tracking Bing & Yahoo Ads

The simplest way to allow WhatConverts to track Bing and Yahoo Ads visitors is to enable auto-tagging for your Bing Ads account.

For more information to on how to setup auto-tagging check out the article Auto-Tagging of Destination URLs in Bing Ads.

Parameters that Bing Ads passes to WhatConverts through auto-tagging:

Source: Reported from Bing Ads as "bing".
Medium: Reported from Bing Ads as "cpc".
Campaign: The "Campaign Name" that triggered the ad click.
Content: The "Ad Group Name" that triggered the ad click.
Term (Keyword): The bidded "Keyword" that triggered the ad click.

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