Lead Intelligence

The Lead Intelligence section helps you automate how leads are qualified, scored, filtered, and sent to other platforms using customizable rules. With Lead Intelligence, you can turn raw leads into actionable data and ensure every lead is handled correctly.

In this section, you’ll learn how to build and manage rules, apply automation across profiles, and use AI-powered tools to improve lead quality and reporting.

Why It Matters

A well-configured Lead Intelligence system helps you control automatically how leads flow through your account and how they are used across platforms. This section helps you:

• Automatically qualify and score incoming leads.
• Send conversions and lead data to ad platforms and CRMs.
• Filter out spam and low-quality leads.
• Standardize lead handling across profiles.
• Improve reporting accuracy and ROI tracking.

A strong Lead Intelligence setup ensures your automation works reliably and supports scalable, revenue-focused marketing.

Articles in This Section

• What is Lead Intelligence?
• Understand Lead Intelligence
• Understand the Lead Intelligence Conditions
• Understand the Lead Intelligence Actions
• Create an Individual Intelligence Rule From Scratch
• Add a Group of Intelligence Rules
• Import Lead Intelligence Rules From a Template
• Import Existing Lead Intelligence Rules From Another Profile
• Apply Lead Intelligence Rules to Existing Leads
• Copy Lead Intelligence Rules to Another Profile
• Manage Your Lead Intelligence Rules
• Automatically Qualify Leads with Lead Intelligence
• Score Leads Automatically with Lead Intelligence
• Send Conversions to Ad Platforms Automatically with Lead Intelligence
• Send Lead Data to Your CRM Automatically with Lead Intelligence
• Filter Out Junk or Low-Quality Leads Automatically with Lead Intelligence
• Use Lead Intelligence to Optimize Your Sales Process
• Modify Lead Data Automatically with Lead Intelligence
• What are AI-Powered Lead Intelligence Rules?
• Understand the Ask AI Lead Intelligence Rules
• Create Ask AI Lead Intelligence Rules
• Create Lead Intelligence Rules to Run Lead Analysis

These articles guide you through setting up, managing, and optimizing Lead Intelligence so you can automate lead handling and improve marketing and sales performance.