Formstack Form Tracking

Track Formstack using the Javascript Embed Method

1If you haven't added your WhatConverts tracking script to your website, add your tracking script.

2Use the Javascript Embed method to install your form on your website. Click the "Publish" button and copy the code from the Embed this Form on your Website window.

3Log into the WhatConverts profile you want to track your form in. Select "Tracking" from the top menu. Select "Forms" and click "Web Forms".

4Click the"Add Web Form" button, and select "Manual Setup". Name your form, select Attribute Type "Class" and enter Attribute Value as "fsForm". Click the "Finish" button.

5Test your form tracking by filling in the form on your website to submit a test lead. Go back to your WhatConverts Profile. Click "Leads" in the top menu. Under the Lead Manager review your test form submission.

Track Non-embedded Formstack Forms

Note: If you are sharing a link to your Formstack form and are setting it up to track in WhatConverts, we recommend appending UTM parameters to any links to your forms you share that you would like reported in your WhatConverts lead tracking. A quick method for creating a UTM enriched link would be to use the Google Campaign URL Builder.

1In your Formstack form, drag and drop an Embed section.

2Add the WhatConverts tracking script to the Field Specific box as shown in left side of the image above.

See: Where to find your WhatConverts Tracking Code

3Log into the WhatConverts profile you want to track your form in. Select "Tracking" from the top menu. Select "Forms" and click "Web Forms".

4Click the"Add Web Form" button, and select "Manual Setup". Name your form, select Attribute Type "Class" and enter Attribute Value as "fsForm". Click the "Finish" button.