Formstack Form Tracking

You can easily track your Formstack Web Forms in WhatConverts. There are two ways to use Formstack with WhatConverts.

1. Using the Javascript Embed method when embedding the form on your website.
2. Tracking forms that are not embedded on your website (ie.  sharing link via email, social, etc)

Here are the instructions for tracking forms on your website with Javascript Embed:

1If you haven't added your WhatConverts tracking script to your website, add your tracking script.

2When embedding the Formstack form within your website, ensure that you have used the Javascript Embed method. Click the "Publish" button and copy the code from the Embed this Form on your Website window.

3Login to WhatConverts and select your profile. Select the "Tracking" from the left hand menu. Select "Web Forms".

4Click the green "Add Web Form" button, and select "Advanced Integration". Name your form, select Attribute Type "Class" and enter Attribute Value as "fsForm". Click the "Add" button.

5Test your form tracking by filling in the form on your website and submitting the test lead. The "No lead found" will disappear and you'll see the form submission listed on your dashboard.

Your Formstack form is now live and tracking.

To track forms that aren't embedded on your website (through link sharing), see below:

Note:

• If you are sharing a link to your Formstack form and are setting it up to track in WhatConverts, we recommend appending UTM parameters to any links to your forms you share that you would like reported in your WhatConverts lead tracking. A quick method for creating a UTM enriched link would be to use the

Google Campaign URL Builder

.

1In your Formstack form, drag and drop an Embed section

2Add the WhatConverts tracking script to the Field Specific box as shown in left side of the image above.

• Note: To find your WhatConverts tracking script in WhatConverts, go to the

Left-Hand Menu

• and navigate to

Settings > Tracking Code.

3Login to WhatConverts. Select the Account and Profile you are tracking this form in. On the left side menu, select the "Tracking", then "Web Forms".

4Click the green "+ Add Web Form" button. Select "Advanced Integration". Name your form, select Attribute Type "Class" and enter Attribute Value as "fsForm". Click the "Add" button.

5Test your form tracking by filling in the form on your website and submitting the test lead. The "No lead found" will disappear and you'll see the form submission listed on your dashboard.

Your Formstack form is now live and tracking.

Troubleshooting Formstack Forms

If you do not receive a successful form submission and you have followed the above steps, email [email protected] with the URL (website address) of where the form is located that you wish to add. We'll add it for you.