Browse Help Center
Browse Help Center
Join 20,000+ other marketers and start getting marketing clarity

Subscribe to our newsletter and get proven marketing strategies for growing your business.

Related Integrations
Ecommerce Squarespace

Last update on March 25, 2020

Squarespace
Marketing Automation Pabbly Connect

Last update on November 11, 2020

Pabbly Connect
CRMs Zoho CRM

Last update on March 25, 2020

Zoho CRM
Help Center Lead Tracking Call Tracking

Setting Up Tracking Numbers


The first step to tracking leads from phone calls is to set up a tracking phone number for your page.

1Go to your WhatConverts dashboard, click on "Tracking" in the left-hand menu and select "Phone Numbers". On the Phone Numbers page, select "Add Phone Number".

Getting started with Call Tracking Numbers

2A pop-up will prompt you to select either a "Local" or "Toll-Free Number". Choose the area code you wish your number to have. Hit "Search" and a list of available numbers are returned along with their city and state.

Phone Number Select

3Select the number(s) you would like to use, click "Buy Number". This is your Tracking Number and it is now set to your profile.

Buy a Phone Number

4Assign a Name and Destination Number. It can be anything you wish to name this number. A good practice is to keep the Name relevant to the traffic source; we are using Google Ads here.

The Destination Number is the number (typically your main business number) that your newly acquired Tracking Number will forward the call to when connected.

Google Ads Tracking Number

5Set a Traffic Source for your tracking number. In this case, we want to target Google Ads visitors. Google Ads is tracked as "Google/Paid" in WhatConverts.

    Note: In Google Analytics, Google Ads appears as "google / cpc".

Set a Source to trigger your tracking number

6Set a Swap Number. This is the number on your site that will be switched out with the Tracking Number when a visitor comes from the traffic source you specify, in this case, it's Google Ads. Once you have chosen your swap number, click "Update".
Set a Swap Number

We now have our new tracking number that is set up to display for Google Ads visitors. When the tracking number is called, it will forward to our destination number. This will automatically switch out the swap number you set with the tracking number whenever a visitor comes from Google Ads. Therefore, anytime a user visits from Google Ads and calls your new number, you will be able to see that the call was generated from Google Ads.

Was this page helpful?
👍Yes
👎No
Request a Live Demo
Get a FREE presentation of WhatConverts

One of our marketing experts will give you a full presentation of how WhatConverts can help you grow your business.

Request a Live Demo
Whatconverts Features for your Business
Track Marketing Data for Transactions
Lead Tracking Track Marketing Data for Transactions

See which source and medium brings your buyers to your site.

Monthly Summary Marketing Report
Analytics & Insights Monthly Summary Marketing Report

Distills marketing efforts into a lead-based report that is easy to understand.

Filter/Group by Landing & Lead Page
Lead Management Filter/Group by Landing & Lead Page

If you know which page a user landed on, you’ll have clues about which keywords they used to find your site.

Call Transcription
Lead Tracking Call Transcription

Read details from your calls without the need to listen to the entire call recording.

Join 20,000+ other marketers and start getting marketing clarity

Subscribe to our newsletter and get proven marketing strategies for growing your business.

Related Integrations
CRMs Zoho CRM

Last update on March 25, 2020

Zoho CRM
Marketing Automation SharpSpring Marketing Automation

Last update on March 25, 2020

SharpSpring Marketing Automation
Chat SnapEngage

Last update on June 19, 2020

SnapEngage
ready to get marketing clarity?

Grow your business with WhatConverts

14 days free trial Easy setup Dedicated support