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1In your WhatConverts profile, select "Tracking" from the top menu. Select "Calls", then "Phone Numbers".
2Click "+ Add Dynamic Number Pool". To track your website's calls, select "Advanced Setup". Enter the phone number that you would like to swap on your website (this will be the phone number that is hard-coded (static) currently on your site.
Select "Source & Medium" as the Traffic Source for the pool. Enter the UTM Source and Medium that you would like to track exactly as they appear in your URL (The Campaign, Content and Keyword settings are Optional). See example below:
Important:
Click "Next Step".
3Follow the guide to determine how many numbers you'll need for your website.
Choose the Country, Phone Number Type (Local or Toll Free) and Area Code and click "Find Numbers". Your numbers will be preselected. Review the numbers and click "Next Step".
4Enter your Destination Number to forward your calls to. Click "Next Step".
The next few prompts will guide you through setting up these tracking numbers to ensure you have all the features that you want for tracking your calls. Once you are satisfied with the settings you've chosen, click "Finish".
5Test your tracking implementation by adding the UTM Source and Medium to the end of your URL and visit your site. Add the UTM Source and Medium to the end of your URL. Replace the SOURCE and MEDIUM in the following string with what you have set up in your Dynamic Number Pool.
Based on the example from Step 2, in your WhatConverts Lead Manager, check the newest phone call lead. You should see:
Important:
If you have any questions, please contact us here: Contact WhatConverts Support or email [email protected]
This article will help show you how to set up tracking for traffic with a specific Source and Medium.
Note:
1Determine how many numbers you will need for your dynamic number pool.
Find the peak number of visitors on your website within an hour. If you're using Google Analytics, go to your dashboard and select the "Audience", "Overview". Choose the "Hourly" view on the top right of the chart.
Add a "Segment" (found above the chart), add and apply a segment for the "Source" and "Medium" that you are wanting to track.
Note: To add a Source and Medium segment, select "Traffic Sources" and type in your selected Medium and Source as shown in the image above.
Look for the normal high peaks in the chart by looking for how many visitors you have on your website at one time (concurrent users).
Use this formula to calculate the amount of phone numbers you will need:
Visitors During Peak Hour x Average Session Duration / 60 x 4
For example, your website has 40 visitors in its busiest hours. Also note the average session duration, we will use 2 minutes and 30 seconds.
2Create a Dynamic Number Pool for Source and Medium.
Go to your WhatConverts dashboard and click on the "Tracking" menu. Select "Phone Calls" then "Phone Numbers". Click on "Add Dynamic Number Pool". Select "Advanced Setup".
Enter your Swap Number. Select "Source & Medium" as What's the traffic source to be assigned to this number pool.
Important:
Enter the Source and Medium into the box where prompted.
Click "Next Step".
3Choose whether to Get New Numbers or Use Existing Numbers for the number pool.
Note
Follow the prompts and select "Finish".
4Test your tracking implementation by simulating a UTM Source and Medium click. Add the UTM Source and Medium to the end of your URL. Simple replace the SOURCE and MEDIUM in the following string with what you have set up in your Dynamic Number Pool. ?utm_source=SOURCE&utm_medium=MEDIUM&wc_clear=true to the end of your URL.
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Read details from your calls without the need to listen to the entire call recording.
Route calls to multiple destination numbers at once using multi-ring functionality.
Reroute calls that occur outside your active business times.
All incoming calls will be directed to the business location closest to the caller.
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